This article introduces the AXIS product and provides a brief overview of Presentation Manager and the Apps.
What is AXIS?
AXIS is a multiscreen user experience platform for over-the-top (OTT) live and video-on-demand (VOD) services. It includes Presentation Manager, a UX management console, and a suite of multi-platform Apps. Underlying and supplementing them are a high-level architecture and a range of third-party integrations.
AXIS is designed to empower non-technical editorial teams — no coding skills are required. Drag-and-drop, preview, and publish in Presentation Manager, and immediately see changes you make to design, navigation, content, and more, reflected in the Apps.
We’ll soon be delivering AXIS 10.0, the rearchitectured AXIS Platform (Presentation Manager and APIs). AXIS 10 will modernize the underlying technology to achieve a simplified AXIS deployment process while also supporting an easy adoption of AXIS upgrades.
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Presentation Manager
With Presentation Manager, you have real-time control over the content your users see, and how it appears. As the back end component of AXIS, its intuitive content management capabilities allow you to ingest sports and entertainment assets from your catalog, and configure and preview pages of dynamic content. A range of personalization features support content targeting through user and device segmentation. The content is then exposed through the AXIS API to be consumed by the apps.
To learn more about what Presentation Manager offers, take a look at our article Introducing Presentation Manager.
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Apps
Apps provide the presentation layer (i.e. the front-end). They're available as templates to use off-the-shelf or customized to your requirements, and harness the capabilities of Presentation Manager. Adapting quickly and seamlessly, they display your content across user-facing apps on a wide range of devices, including mobile and tablet (Android, iOS, and iPadOS), Web, WebTV, XboxOne, Android TV, tvOS, and Roku.
Find out more in our Introducing Apps.
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Make sure to check out the glossary, a useful tool that will help you get familiar with AXIS features and terminology.