This article covers the UX/UI differences included in AXIS 10 and useful information for those transitioning from older versions of AXIS Presentation Manager (version 9.9) to 10.0.
The core concepts remain familiar, but some workflows and configuration areas now work differently. The main changes affect object headers, save and publish actions, statuses, Global offers, row behaviour, playback settings, entitlement indicators, theming, and advanced list rules.
Use this article to understand what has changed, what you need to do differently, and where to find updated areas in AXIS 10.
Before you begin
This article focuses on UX/UI and workflow changes in Presentation Manager.
AXIS 10 is a major update that delivers significant changes to the underlying architecture, as well as some updates to Presentation Manager. This article focuses on the changes to UX/UI workflows. The changes made have been designed to maintain familiarity with AXIS Presentation Manager for existing users. The biggest changes affect object headers, publishing statuses, Global offers, row behaviour, playback settings, and entitlement indicators. Some changes have been made due to differences in how the APIs function, or a simple UI enhancement.
For more background, see:
Key changes at a glance
Area | AXIS 9.9 | AXIS 10.0 | What this means for you |
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AXIS-wide | |||
Headers showed basic object information, often including IDs directly in the header. | Headers now show more useful metadata for Pages, Lists, Menus, Items, Channels, Links, and Global offers. | Understand the state and identity of an object more quickly without opening additional panels. | |
Save, publish, unpublish, archive workflows and status updates | Saving changes applied to all changes. | Streamlined and more modular workflows and statuses, including Draft, Live, Live/Unpublished Changes, Archived. Delete (available under More), allows users to completely remove a Page from the system. | Save changes to individual side tab configuration independently without publishing them. |
IDs and slugs were less conveniently accessible. | Easily copy the ID and the Slug from metadata using the copy icon. | Easily paste values when searching by ID or the URL bar. | |
Global theme, Asset theme, Link theme, and Page theme could be configured in Presentation Manager. | Global, Asset, Link, and Page themes are centrally managed through the Apps Design system and are no longer available in the Presentation Manager UI. | Theme management has moved out of Presentation Manager for these levels and is managed via the Apps Design system. | |
Pages | |||
Colour-coded Details were used for variants. | Colour-coded Details are now called Tags. | The naming better reflects how these labels are used to identify or group variants. | |
Hero rows configured with Channels previously supported EPG1, EPG3, CH1, CH2, CHD1, and CHD2. | HX1 - Advanced Hero, H1 - Hero, and H2 - Hero peeking rows now support displaying the currently live Program asset when configured with a List that’s been configured with one of more Channels. The Hero row must then be configured with the relevant List. | The behaviour extends live Program support to additional Hero rows. When a Hero row points to a List configured with one of more Channels, users can see the live Program’s images and metadata instead of only channel details. | |
Rows only showed List Names. | List Title is displays beneath List Name. | In a row, above the list preview, in addition to the List name, is the list Title. These are both clickable links that open the list. | |
Rows did not support URL links. | Operators can include URL links within rows. | You can link users directly to content, sign-up pages, or external destinations. | |
Lists | |||
AXIS 9 field names used. | Some advanced list rule fields have changed names. | Review advanced rules fields before use due to changes. | |
Assets | |||
No internal naming field available. | You can configure an internal Link or Channel name, visible only in Presentation Manager, separate from the front-end Title. | You can make Links and Channels easier to manage internally without changing what users see in Apps. | |
Not available. | AXIS 10 supports configurable Image badges in Apps. Supported on HX1, H1, H2, SHE1, and DH1 Hero rows. Supported on ST1, ST3, T1, T2, T3, TB4, P1, P2, PB1, PB2, U2, U2, CS1, and CS2 Body rows. | You can make content more recognisable using image-based badges. | |
Distributor logo support existed in HX1, H1, and H2. | Distributor logo support is added to DH1 Hero and H10 Text rows. | You can surface distributor branding in more places. | |
Show/Episode ordering was more limited and typically followed episode order. | Latest Show assets can display first, commonly for News content. You can order by Episode number ascending, Episode number descending, Date offered newest first, or Date offered oldest first. | You can present newer episodes first where recency matters. | |
Continue watching could stop when episode numbering had gaps. | Continue watching can skip missing episode numbers and continue to the next available episode. | If episodes 1, 2, 3, 5, 8, and 9 are available, playback can move from episode 3 to episode 5. | |
Rules | |||
Deals existed as a separate tab in the Rules section. Global offers existed alongside Deals. | The Deals tab is deprecated. Existing properties are merged into Global offers. Global offers are reworked as the container for Free, Subscription, Purchase, and Rental offers. Plans functionality is in development and will be available soon. | You now manage offer-related configuration through Global offers instead of Deals. Use Rules > Global offers to create and manage Global offers and their related offers. The availability of Plans functionality, when complete, depends on the AXIS 10 selling package and subscription-management setup. | |
Settings (Administrators only) | |||
Selecting assets typically opened the Item Details page unless the asset type or experience already forced playback. | Configure Channel, Program, and Movie asset types to launch directly into playback. | You can bypass the Item Details page for selected asset types. | |
Entitlement restrictions were less visually explicit in rows. | Lock icons can display on assets for unentitled users. Hero rows can show a lock icon, custom explanatory copy such as Subscription required, and tailored CTAs such as Sign in or Subscribe. Body rows show the lock icon only. | Users can see that content exists but is not available to them because they lack entitlement. Hero rows can guide users toward the right access action. | |
New object headers
AXIS 10 headers show more object information directly on the page. Use the header to confirm which object you are editing, its status, and key metadata before you save or publish changes.
Headers are updated for:
Pages
Lists
Menus
Items
Channels
Links
Global offers
Depending on the object type, the header can show:
An image, if an applicable image exists for the object (Asset items, Channels and Links only)
If the object is an Episode nested in a Season, etc, a link showing where it is nested (Asset items only)
The title of the object, and when the content side tab is selected, the name of the open content variant (Pages only)
The object’s type and and ID (Asset items and Channels only), Distributor (if applicable, Asset items only) and Channel number (Channels only)
The status the object is in, the type of Page (pages only)
The parent Global offer (offers only)
When it was last updated and who by
Page headers
In AXIS 10, the Page header shows the selected variant next to the page title. It also shows unsaved variant changes, so you can check the selected variant before saving or publishing.
The Page ID is no longer shown in the same location (accessible now via Page metadata).
AXIS 9.9 example | AXIS 10.0 example |
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List headers
In AXIS 10, the List header removes the display of the List ID. This is now accessible via the List metadata.
AXIS 9.9 example | AXIS 10.0 example |
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Menu headers
In AXIS 10, the Menu header has clearer status indicators, e.g., ‘LIVE’.
AXIS 9.9 example | AXIS 10.0 example |
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Item headers
In AXIS 10, the Item header has nested details, e.g.. Episodes relating to the Season, the asset ID (which can be easily copied from the Asset metadata), clear status indicators, e.g., ‘LIVE’ and the Distributor information.
AXIS 9.9 example | AXIS 10.0 example |
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Channel headers
In AXIS 10, the Channel header has the Channel ID (which can be easily copied from the Channel metadata), and clear status indicators, e.g., ‘LIVE’ and ‘UNPUBLISHED CHANGES’.
AXIS 9.9 example | AXIS 10.0 example |
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Link headers
In AXIS 10, the Link header has clear status indicators, e.g., ‘LIVE’, while the Link ID has been removed (this is found and copied from the Link metadata).
AXIS 9.9 example | AXIS 10.0 example |
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Save, publish, unpublish, and archive content
These objects (Page, List, Menu, Asset item, Channel, Link or Global offer) can all be amended in various ways, and the status reflects how they have been changed. To make this clearer, we’ve streamlined the list of possible statuses within AXIS Presentation Manager:
Draft - created but not yet published, or unpublished
Live - previously published, and has not been edited or had any other action taken since then
Live/Unpublished Changes - edited and saved since it was last published (new status as of AXIS 10)
Archived - available to view, but not use or amend
Check out our new article on the header and status to understand more on transitioning between statuses.
Understand AXIS 10 statuses and modular controls
We’ve made a number of changes to the header and body CTA labels and behavior, which apply to the following areas of Presentation Manager:
DISPLAY (Pages, Lists, and Menus)
ASSETS (Items, Channels, and Links)
RULES (Global Offers)
The changes provided by the CTA updates introduce more granular controls. In AXIS 9.9, saving changes applies to all changes, whereas AXIS 10 is more modular, meaning you can save changes to content, variants, metadata, and theme configuration independently and without publishing them. More information below:
To Save or Publish
The following buttons are available to save, or save and publish:
Save X (where X is the name of the side tab currently open) - this saves the content of the currently open side tab, but does not publish it. It is available when any changes have been made to the content of that side tab.
Note: In Pages, this button is entitled Save Variants. It saves all the variants in the Content side tab.
Save and Publish - any new changes across the entire object are saved, and the whole object is published to make it visible to your end-users to view and interact with. It is available when there are any saved or unsaved changes, which have not been published, in the content of any of the side tabs.

To Unpublish, Archive or Delete
Within the More drop down list are further options:
Unpublish - this removes the object from publication, so your end-users can no longer view and interact with it, and puts it back into a status of Draft.
Archive - this puts the object into a status of Archived, which prevents any further use, although it can still be viewed. Note that if this is actioned while an object is in a status of Live, it is automatically unpublished.
Delete - this completely removes the object from the system. It is only available in Pages.
Note: To check the success of selecting any of these options, the header includes the updated status of the object. See The header and status for details of the resulting status after taking any action.
Copy IDs and slugs from metadata
In AXIS 10, you can copy IDs and slugs from the metadata.
Use the ID when you need the system GUID, for example when searching for an object or sharing a reference.
Use the Slug when you need the final part of the object URL.
To copy either value, select the copy icon next to the field in the metadata.

Understand theming changes
In AXIS 10, we’ve made changes to how App theming is configured. This means, the Global theme, Asset theme (including Links), and Page theme are now centrally managed via our Design system, and is therefore no longer an option in the Presentation Manager UI.
List-level theming (used for branded rows) remains within AXIS Presentation Manager.
Manage page variants and tags
In AXIS 10, the selected page variant appears in the header next to the page title. This helps you confirm which variant you are editing before you save or publish changes.
Color-coded variant Details are now called Tags. Tags help you identify or group variants, but they are separate to the variant title.
In the example below, Example 1 is the variant tag and the Variant 2 is the variant title.
See Editing page variants for further information.

Configure rows and front-end display behavior
Linear Program support in Hero rows
AXIS 10 extends live Program support to these Hero rows:
These rows now display the information from the currently live Program asset from the configured linear Channel.
Note: Hero rows must be configured with a List. To display live Program information, add one of more Channels to a List, then configure the Hero row with that List.
This behavior is in addition to the existing linear-specific rows: EPG1, EPG3, CH1, CH2, CHD1, and CHD2.
Read our article on displaying currently live program information in rows.
List Title now displayed in rows
In a row, above the list preview, in addition to the List name, is the list Title. These are both clickable links that open the list.

Add URL links to rows
Operators can now include URL links within rows, allowing direct navigation to specific content, sign-up pages, or external destinations.
Internal-facing name for Links and Channels
It’s now necessary to configure a Link name for a Link, and a Channel name for a Channel, which are only visible within Presentation Manager. These are in addition to the existing Titles, which do display in the front end Apps.
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Playback and entitlement indicators
Image badge support
AXIS 10 introduces the ability to configure Image badges in AXIS Presentation Manager to display in the Apps, helping to make content more engaging, dynamic, and instantly recognizable.
This is configured in two places:
Enter the name of the image in the Badge Image field in the Badge section of Asset Metadata.
An Administrator must go to ADMIN > Settings > System > Display, Image Base URL, input the location of the images used for images badges. Both areas must be configured.
For more information and a full list of supported rows, visit our Image badges article.
Distributor logo support
The addition of Distributor logos improves content recognition with clear logo branding in the hero on Item detail pages. This increases visibility for content brands and partners.
Distributor logos are supported in the DH1 Hero row and the H10 Text row:
DH1 Hero row: configuration is at asset level.
H10 Text row: configuration is at row level. The image displays before the title and tagline if left or center aligned, and after the title and tagline if right aligned in the Apps.
For more information and a full list of supported rows, visit our Distributor logos article.
Configure straight to playback
Administrators can configure selected asset types to open directly in playback when users select them in the Apps. This bypasses the Item Details page. You can configure straight to playback for:
Channel
Program
Movie
To configure this, go to ADMIN > Settings > System > Playback and enable the setting Live Straight To Playback.
If this is not configured, users are taken to the Item Details page. Live content always opens directly in playback.
For more information, visit our Straight to playback article.
Lock icon support
Lock icons can now be displayed on assets for unentitled users, indicating the content is on the service but not available to the user due to a lack of entitlement.
Lock icons are supported on both Hero and Body rows.
Hero rows support additional information such as customizable copy alongside the lock icon to inform users why they aren’t able to watch the content, e.g., ‘Subscription required’. Hero rows surface CTAs, e.g., ‘Sign in/Subscribe’, which are tailored depending on how your service offers content.
Body rows surface the lock icon only.
This is configured by an Administrator role in ADMIN > Settings > System > Display > Show Lock Icon, where it can be Enabled or Disabled. When enabled, the lock icon displays across the board, where entitlement is needed to watch an asset.
For more information, visit our Lock icon article.
Reverse play order for Show assets
We’ve introduced reverse ordering, meaning the latest Show assets can now display first in the list — typically used for News content. If configured, users can quickly and easily see the newest content at the top of the list, eliminating the need for users to scroll to navigate to content. Choose between displaying content by the Episode number (Ascending) Oldest to Newest (e.g., the first available season, first episode), or Episode number (Descending) Newest to Oldest (last available season, last episode). Alternatively, display content by Date offered (Newest first), or Date offered (Oldest first), using the Offered date of the Episodes.
This feature applies to Episode rows (D1 Episode grid, D2 Episode list, and D3 Episode), displaying on the Show Detail page and is configured at the Show asset level. It’s important to note that from AXIS 10 onwards, Show ordering specified at the Show asset level overrides any Season Ordering at row level.
Skip missing episodes
Occasionally, gaps in episode ordering occur, which is visible on the Show Detail page episode list. For example, when episodes 1, 2, 3, 5, 8, 9, are available, the continue watching functionality now seamlessly progresses from episode 3 to 5, previously, stopping at the end of episode 3, once complete. This enhancement optimizes the user's End-of-Play user experience.
Global offers, Offers, Deals, and Plans
AXIS 10 simplifies offer management in the Rules area.
Deals and Global offers, in versions of AXIS previous to 10.0, overlapped, so bringing them together in AXIS 10.0 has made it easier to configure in one place. Global offers and Offers replace the Deals functionality, except that the assets themselves hold the information about the Distributor.
Assets are now ingested under a Offer rather than a Deal.
Prior to AXIS 10.0, Deals were used as containers for Offers. In AXIS 10.0, the Deals tab is deprecated, and the Global offer is the container, configurable with absolute dates.
The following Offer types can be added to a Global offer:
Free offers
Subscription offers
Purchase offers
Rental offers
The Offers within it define when, where and how an asset is offered, and to which user group. Multiple asset types can be added to a single offer. Offers can then be applied directly to assets, and as they are held within a Global offer, inherit any absolute dates applied to the Global offer.
Global offers and Offers are created and edited within RULES > Global Offers.
Once published, Offers can be added to an item in ASSETS > Items > Offers.
Note: Plans functionality is currently in progress and will be available soon.
Understand advanced list rules
We’ve made changes to some of the advanced list rules available in AXIS 10. Advanced list rules allow you to adust or extend a list rule beyond what can be done using the parameters available in the standard view.
The fields below, highlighted in yellow, have been modified in AXIS 10:
AXIS 9 | AXIS 10 |
ItemID | ItemID |
ItemID | LinkId |
ParentId | ParentId |
CustomId | CustomId |
Title | Title |
TitleGroupKey | TitleGroupKey |
ShortTitle | ShortTitle |
ShortDescription | ShortDescription |
LongDescription | LongDescription |
Tagline | Tagline |
Category | Category |
Keyword | Keyword |
SegmentationTags | SegmentationTags |
CreatedDate | CreateDate |
ModifiedDate | UpdateDate |
OfferMinStartDate | OfferMinStartDate |
MinimumOfferStart | OfferMinStartDate |
MaximumOfferEnd | MaximumOfferEnd |
OfferEnd | MaximumOfferEnd |
DistributorID | DistributorId |
EventStartDate | EventStart (see note below to achieve On now rule) |
EventEndDate | EventEnd (see note below to achieve On now rule) |
Sport | Sport |
Country | Country |
ItemSubType | ItemSubType |
Genre | Genre |
Metadata.Duration | Duration |
ReleaseYear | ReleaseYear |
FirstBroadcastDate | BroadcastDate |
Credit | Credit |
SequenceNumber | SequenceNumber |
Metadata.ShowId | ShowId |
Metadata.SeasonNumber | SeasonNumber |
Metadata.SeasonId | SeasonId |
Metadata.EpisodeNumber | EpisodeNumber |
Compatibility notes:
In AXIS 10, to achieve the ‘On now’ rule that previously used the Event Start Date and Event End Date fields in AXIS 9, in the Advanced list view, use the EventStart and EventEnd fields.
In standard view, use the Event Timeframe field.
Not specific to AXIS 10 but still worth knowing…
Enhanced row/page flexibility
AXIS Presentation Manager and Deltatre Apps version 1.0 onwards, supports a wider range of row/page combinations. We have a recommended implementation for an optimized user experience, see AXIS 10 and Deltatre Apps: row/page flexibility explained.
This change gives operators greater control over content layout and presentation. It allows operators to leverage the power of rows across their entire multi-platform offering.
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