This article details the metadata fields available for each asset type, and indicates which ones are mandatory.
What is asset metadata?
Asset metadata provides contextual information for your assets. Some metadata fields can be called through the AXIS API, while many are visible in the Apps (depending on the row type and configuration).
Most sports and entertainment asset types have metadata populated as part of the ingestion workflow. For custom assets, which are created manually in Presentation Manager, metadata needs to be added directly to the asset. Whether ingested or added manually, metadata fields can subsequently be edited.

Compatibility note: In versions prior to AXIS 9.3, the genre metadata field is mandatory for all applicable asset types.
Metadata fields by asset type
Select an asset type to expand and view the available metadata fields. The descriptions provided are suggestions — your own use case may determine an alternative use for each field.
Movies (MV)
Field | Description | Visible in Apps? | Exposed by AXIS API? |
|---|---|---|---|
Title (*) | The name of the asset, supporting multiple languages and regions. There is a 1024 character limit. | Yes | Yes |
External ID (*) | A unique (string) asset identifier, useful when searching the asset catalog. | Yes | Yes |
Contextual title | Mostly used for SEO optimization or any custom work necessary to extend the existing asset title. | Yes | Yes |
Tagline | A short, catchy subtitle/phrase associated with the asset with a 85 character limit. | Yes | Yes |
Subtype | Provides the ability to categorize asset types further. Administrators can create new subtypes at any time. Note: Operators can assign subtypes in the asset metadata, but we recommend that this process happens at ingestion. | No | Yes |
A highlighted badge for the asset, e.g., Live, Final, Upcoming, Game of the Week, with a 20 character limit.
Badges do not appear on editorial images. | Yes | Yes | |
Short description | A brief synopsis of the asset with a 256 character limit. Used in hover states in the UI. | Yes | Yes |
Description | A full description of the asset. Used in Heroes and hover states in the UI. | Yes | Yes |
Genres | The genre(s) associated with this asset. | Yes | Yes |
Classification | The classification rating for this asset, e.g., PG, 12, 18. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Advisory | Any specific warnings attached to an age-based classification, highlighting themes and elements audiences may wish to consider, e.g., Violence. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Duration (*) | The length of the asset in minutes and seconds. | Yes | Yes |
Release year | The year the asset was released to the public. | Yes | Yes |
Broadcast date | The date and time the asset is set to broadcast. | Yes | Yes |
Keywords | Relevant tags to help categorize assets, while aiding search and categorization. | Yes | Yes |
Cast | The actor and character names of the asset's cast. | Yes | Yes |
Crew | The crew members and their roles related to the asset. | Yes | Yes |
Copyright | Any relevant copyright information. | Yes | Yes |
A set of rules to display and monetize assets. | Yes | Yes |
Trailers (TR)
Field | Description | Visible in Apps? | Exposed by AXIS API? |
|---|---|---|---|
Title (*) | The name of the asset, supporting multiple languages and regions. There is a 1024 character limit. | Yes | Yes |
External ID (*) | A unique asset identifier, useful when searching the asset catalog. | Yes | Yes |
Contextual title | Mostly used for SEO optimization or any custom work necessary to extend the existing asset title. | Yes | Yes |
Tagline | A short, catchy subtitle/phrase associated with the asset with a 85 character limit. | Yes | Yes |
A highlighted badge for the asset, e.g., Live, Final, Upcoming, Game of the Week, with a 20 character limit.
Badges do not appear on editorial images. | Yes | Yes | |
Short description | A brief synopsis of the asset with a 256 character limit. Used in hover states in the UI. | Yes | Yes |
Description | A full description of the asset. Used in Heroes and hover states in the UI. | Yes | Yes |
Genres | The genre(s) associated with this asset. | Yes | Yes |
Classification | he classification rating for this asset, e.g., PG, 12, 18. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Advisory | Any specific warnings attached to an age-based classification, highlighting themes and elements audiences may wish to consider, e.g., Violence. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Duration (*) | The length of the asset in minutes and seconds. | Yes | Yes |
Year of production | The year the asset was produced. | Yes | Yes |
Copyright | Any relevant copyright information. | Yes | Yes |
A set of rules to display and monetize assets. | Yes | Yes | |
Subtype | Provides the ability to categorize asset types further. Administrators can create new subtypes at any time. Note: Operators can assign subtypes in the asset metadata, but we recommend that this process happens at ingestion. | No | Yes |
Shows (SH)
Field | Description | Visible in Apps? | Exposed by AXIS API? |
|---|---|---|---|
Title (*) | The name of the asset, supporting multiple languages and regions. There is a 1024 character limit. | Yes | Yes |
External ID (*) | A unique asset identifier, useful when searching the asset catalog. | Yes | Yes |
Contextual title | Mostly used for SEO optimization or any custom work necessary to extend the existing asset title. | Yes | Yes |
Tagline | A short, catchy subtitle/phrase associated with the asset with a 85 character limit. | Yes | Yes |
A highlighted badge for the asset, e.g., Live, Final, Upcoming, Game of the Week, with a 20 character limit.
Badges do not appear on editorial images. | Yes | Yes | |
Short description | A brief synopsis of the asset with a 256 character limit. Used in hover states in the UI. | Yes | Yes |
Description | A full description of the asset. Used in Heroes and hover states in the UI. | Yes | Yes |
Genres | The genre(s) associated with this asset. | Yes | Yes |
Keywords | Relevant tags to help categorize assets, while aiding search and categorization. | No | No |
Cast | The actor and character names of the asset's cast. | Yes | Yes |
Crew | The crew members and their roles related to the asset. | Yes | Yes |
Copyright | Any relevant copyright information. | Yes | Yes |
A set of rules to display and monetize assets. | Yes | Yes |
Seasons (SN)
Field | Description | Visible in Apps? | Exposed by AXIS API? |
|---|---|---|---|
Title (*) | The name of the asset, supporting multiple languages and regions. There is a 1024 character limit. | Yes | Yes |
External ID (*) | A unique asset identifier, useful when searching the asset catalog. | Yes | Yes |
Season number (*) | The number of the season in a series, e.g., Season 3. Used for linking to parent show/season or alternate titles. | Yes | Yes |
Contextual title | Mostly used for SEO optimization or any custom work necessary to extend the existing asset title. | Yes | Yes |
Tagline | A short, catchy subtitle/phrase associated with the asset with a 85 character limit. | Yes | Yes |
A highlighted badge for the asset, e.g., Live, Final, Upcoming, Game of the Week, with a 20 character limit.
Badges do not appear on editorial images. | Yes | Yes | |
Short description | A brief synopsis of the asset with a 256 character limit. Used in hover states in the UI. | Yes | Yes |
Description | A full description of the asset. Used in Heroes and hover states in the UI. | Yes | Yes |
Genres | The genre(s) associated with this asset. | Yes | Yes |
Classification | The classification rating for this asset, e.g., PG, 12, 18. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Advisory | Any specific warnings attached to an age-based classification, highlighting themes and elements audiences may wish to consider, e.g., Violence. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Release year | The year the asset was released to the public. | Yes | Yes |
Keywords | Relevant tags to help categorize assets, while aiding search and categorization. | No | No |
Cast | The actor and character names of the asset's cast. | Yes | Yes |
Crew | The crew members and their roles related to the asset. | Yes | Yes |
Copyright | Any relevant copyright information. | Yes | Yes |
A set of rules to display and monetize assets. | Yes | Yes |
Episodes (EP)
Field | Description | Visible in Apps? | Exposed by AXIS API? |
|---|---|---|---|
Title (*) | The name of the asset, supporting multiple languages and regions. There is a 1024 character limit. | Yes | Yes |
External ID (*) | A unique (string) asset identifier. Used to reference the episode in other systems and to ensure uniqueness, useful when searching the asset catalog. | Yes | Yes |
Episode title | The title of this specific episode, used for linking to parent show/season or alternate titles. | Yes | Yes |
Episode number (*) | The episode number in the series or season, used for linking to parent show/season or alternate titles. | Yes | Yes |
Contextual title | Mostly used for SEO optimization or any custom work necessary to extend the existing asset title. | Yes | Yes |
Tagline | A short, catchy subtitle/phrase associated with the asset with a 85 character limit. | Yes | Yes |
A highlighted badge for the asset, e.g., Live, Final, Upcoming, Game of the Week, with a 20 character limit.
Badges do not appear on editorial images. | Yes | Yes | |
Short description | A brief synopsis of the asset with a 256 character limit. Used in hover states in the UI. | Yes | Yes |
Description | A full description of the asset. Used in Heroes and hover states in the UI. | Yes | Yes |
Genres | The genre(s) associated with this asset. | Yes | Yes |
Classification | The classification rating for this asset, e.g., PG, 12, 18. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Advisory | Any specific warnings attached to an age-based classification, highlighting themes and elements audiences may wish to consider, e.g., Violence. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Duration (*) | The length of the asset in minutes and seconds. | Yes | Yes |
Release year | The year the asset was released to the public. | Yes | Yes |
Broadcast date | The date and time the asset is set to broadcast. | Yes | Yes |
Keywords | Relevant tags to help categorize assets, while aiding search and categorization. | No | No |
Cast | The actor and character names of the asset's cast. | Yes | Yes |
Crew | The crew members and their roles related to the asset. | Yes | Yes |
Copyright | Any relevant copyright information. | Yes | Yes |
A set of rules to display and monetize assets. | Yes | Yes |
Programs (PR)
This asset type can be used for Sports and Entertainment purposes.
Field | Description | Visible in Apps? | Exposed by AXIS API? |
|---|---|---|---|
Title (*) | The name of the asset, supporting multiple languages and regions. There is a 1024 character limit. | Yes | Yes |
External ID (*) | A unique asset identifier, useful when searching the asset catalog. | Yes | Yes |
Sequence number | The number in the sequence this asset represents. Can be used to determine how similar custom assets are ordered. | Yes | Yes |
Contextual title | Mostly used for SEO optimization or any custom work necessary to extend the existing asset title. | Yes | Yes |
Tagline | A short, catchy subtitle/phrase associated with the asset with a 85 character limit. | Yes | Yes |
A highlighted badge for the asset, e.g., Live, Final, Upcoming, Game of the Week, with a 20 character limit.
Badges do not appear on editorial images. | Yes | Yes | |
Short description | A brief synopsis of the asset with a 256 character limit. Used in hover states in the UI. | Yes | Yes |
Description | A full description of the asset. Used in Heroes and hover states in the UI. | Yes | Yes |
Location | The geographical location of the event. | Yes | Yes |
Venue | The grounds where the event is held. | Yes | Yes |
Genres | The genre(s) associated with this asset. | Yes | Yes |
Sport | The sport associated with this asset:
| Yes | Yes |
Classification | The classification rating for this asset, e.g., PG, 12, 18. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Advisory | Any specific warnings attached to an age-based classification, highlighting themes and elements audiences may wish to consider, e.g., Violence. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Duration (*) | The length of the asset in minutes and seconds. | Yes | Yes |
Release year | The year the asset was released to the public. | Yes | Yes |
Broadcast date | The date and time the asset is set to broadcast. | Yes | Yes |
Event date | The date the asset was filmed. | Yes | Yes |
Keywords | Relevant tags to help categorize assets, while aiding search and categorization. | No | No |
Cast | The actor and character names of the asset's cast. | Yes | Yes |
Crew | The crew members and their roles related to the asset. | Yes | Yes |
Copyright | Any relevant copyright information. | Yes | Yes |
A set of rules to display and monetize assets. | Yes | Yes |
Channels (CH)
Field | Description | Visible in Apps? | Exposed by AXIS API? |
|---|---|---|---|
Title (*) | The name of the asset, supporting multiple languages and regions. There is a 1024 character limit. | Yes | Yes |
External ID (*) | A unique asset identifier, useful when searching the asset catalog. | Yes | Yes |
Channel number | Number(s) that represents the asset. | Yes | No |
Channel shortcode | An alphanumeric code to reference the asset. | Yes | No |
Tagline | A short, catchy subtitle/phrase associated with the asset with a 85 character limit. | Yes | Yes |
A highlighted badge for the asset, e.g., Live, Final, Upcoming, Game of the Week, with a 20 character limit.
Badges do not appear on editorial images. | Yes | Yes | |
Short description | A brief synopsis of the asset with a 256 character limit. Used in hover states in the UI. | Yes | Yes |
Genres | The genre(s) associated with this asset. | Yes | Yes |
Regions | The region associated with this asset. | Yes | Yes |
Classification | The classification rating for this asset, e.g., PG, 12, 18. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Keywords | Relevant tags to help categorize assets, while aiding search and categorization. | No | No |
A set of rules to display and monetize assets. | Yes | Yes |
Confederations (CF)
Field | Description | Visible in Apps? | Exposed by AXIS API? |
|---|---|---|---|
Title (*) | The name of the asset, supporting multiple languages and regions. There is a 1024 character limit. | Yes | Yes |
External ID (*) | A unique asset identifier, useful when searching the asset catalog. | Yes | Yes |
Contextual title | Mostly used for SEO optimization or any custom work necessary to extend the existing asset title. | Yes | Yes |
Tagline | A short, catchy subtitle/phrase associated with the asset with a 85 character limit. | Yes | Yes |
A highlighted badge for the asset, e.g., Live, Final, Upcoming, Game of the Week, with a 20 character limit.
Badges do not appear on editorial images. | Yes | Yes | |
Short description | A brief synopsis of the asset with a 256 character limit. Used in hover states in the UI. | Yes | Yes |
Description | A full description of the asset. Used in Heroes and hover states in the UI. | Yes | Yes |
Sport | The sport associated with this asset:
| Yes | Yes |
Classification | The classification rating for this asset, e.g., PG, 12, 18. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Keywords | Relevant tags to help categorize assets, while aiding search and categorization. | No | No |
A set of rules to display and monetize assets. | Yes | Yes |
Competitions (CP)
Field | Description | Visible in Apps? | Exposed by AXIS API? |
|---|---|---|---|
Title (*) | The name of the asset, supporting multiple languages and regions. There is a 1024 character limit. | Yes | Yes |
External ID (*) | A unique asset identifier, useful when searching the asset catalog. | Yes | Yes |
Country | The country the competition represents. | Yes | Yes |
Contextual title | Mostly used for SEO optimization or any custom work necessary to extend the existing asset title. | Yes | Yes |
Gender | The gender of the athletes in the competition. | Yes | Yes |
Tagline | A short, catchy subtitle/phrase associated with the asset with a 85 character limit. | Yes | Yes |
A highlighted badge for the asset, e.g., Live, Final, Upcoming, Game of the Week, with a 20 character limit.
Badges do not appear on editorial images. | Yes | Yes | |
Short description | A brief synopsis of the asset with a 256 character limit. Used in hover states in the UI. | Yes | Yes |
Description | A full description of the asset. Used in Heroes and hover states in the UI. | Yes | Yes |
Sport | The sport associated with this asset:
| Yes | Yes |
Year start | The year the competition starts | Yes | Yes |
Year end | The year the competition ends | Yes | Yes |
Classification | The classification rating for this asset, e.g., PG, 12, 18. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Keywords | Relevant tags to help categorize assets, while aiding search and categorization. | No | No |
A set of rules to display and monetize assets. | Yes | Yes |
Stages (ST)
Field | Description | Visible in Apps? | Exposed by AXIS API? |
|---|---|---|---|
Title (*) | The name of the asset, supporting multiple languages and regions. There is a 1024 character limit. | Yes | Yes |
External ID (*) | A unique (string) asset identifier. Used to reference the event in other systems and to ensure uniqueness, useful when searching the asset catalog. | Yes | Yes |
Sequence number | The number in the sequence this asset represents. Can be used to determine how similar custom assets are ordered. | Yes | Yes |
Contextual title | Mostly used for SEO optimization or any custom work necessary to extend the existing asset title. | Yes | Yes |
Tagline | A short, catchy subtitle/phrase associated with the asset with a 85 character limit. | Yes | Yes |
A highlighted badge for the asset, e.g., Live, Final, Upcoming, Game of the Week, with a 20 character limit.
Badges do not appear on editorial images. | Yes | Yes | |
Short description | A brief synopsis of the asset with a 256 character limit. Used in hover states in the UI. | Yes | Yes |
Description | A full description of the asset. Used in Heroes and hover states in the UI. | Yes | Yes |
Sport | The sport associated with this asset:
| Yes | Yes |
Classification | The classification rating for this asset, e.g., PG, 12, 18. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Keywords | Relevant tags to help categorize assets, while aiding search and categorization. | No | No |
A set of rules to display and monetize assets. | Yes | Yes |
Event (EV)
Field | Description | Visible in Apps? | Exposed by AXIS API? |
|---|---|---|---|
Title (*) | The name of the asset, supporting multiple languages and regions. There is a 1024 character limit. | Yes | Yes |
External ID (*) | A unique (string) asset identifier. Used to reference the event in other systems and to ensure uniqueness, useful when searching the asset catalog. | Yes | Yes |
Country | The country the event represents. | Yes | Yes |
Sequence number | The number in the sequence this asset represents. Can be used to determine how similar custom assets are ordered. | Yes | Yes |
Contextual title | Mostly used for SEO optimization or any custom work necessary to extend the existing asset title. | Yes | Yes |
Gender | The gender of athletes in the event. | Yes | Yes |
Tagline | A short, catchy subtitle/phrase associated with the asset with a 85 character limit. | Yes | Yes |
A highlighted badge for the asset, e.g., Live, Final, Upcoming, Game of the Week, with a 20 character limit.
Badges do not appear on editorial images. | Yes | Yes | |
Short description | A brief synopsis of the asset with a 256 character limit. Used in hover states in the UI. | Yes | Yes |
Description | A full description of the asset. Used in Heroes and hover states in the UI. | Yes | Yes |
Sport | The sport associated with this asset:
| Yes | Yes |
Event start | Date and time the event starts. | Yes | Yes |
Event end | Date and time the event ends. | Yes | Yes |
Round | The unit of play that occupies a specified time. | Yes | Yes |
Location | The geographical location of the event. | Yes | Yes |
Venue | The grounds where the event is held. | Yes | Yes |
Classification | The classification rating for this asset, e.g., PG, 12, 18. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Advisory | Any specific warnings attached to an age-based classification, highlighting themes and elements audiences may wish to consider, e.g., Violence. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Duration (*) | The length of the asset in minutes and seconds. | Yes | Yes |
Keywords | Relevant tags to help categorize assets, while aiding search and categorization. | No | No |
Copyright | Any relevant copyright information. | Yes | Yes |
A set of rules to display and monetize assets. | Yes | Yes |
Team (TM)
Field | Description | Visible in Apps? | Exposed by AXIS API? |
|---|---|---|---|
Title (*) | The name of the asset, supporting multiple languages and regions. There is a 1024 character limit. | Yes | Yes |
External ID (*) | A unique (string) asset identifier. Used to reference the team in other systems and to ensure uniqueness, useful when searching the asset catalog. | Yes | Yes |
Country | The country the event represents. | Yes | Yes |
Contextual title | Mostly used for SEO optimization or any custom work necessary to extend the existing asset title. | Yes | Yes |
Gender | The gender of athletes in the team. | Yes | Yes |
Tagline | A short, catchy subtitle/phrase associated with the asset with a 85 character limit. | Yes | Yes |
A highlighted badge for the asset, e.g., Live, Final, Upcoming, Game of the Week, with a 20 character limit.
Badges do not appear on editorial images. | Yes | Yes | |
Short description | A brief synopsis of the asset with a 256 character limit. Used in hover states in the UI. | Yes | Yes |
Description | A full description of the asset. Used in Heroes and hover states in the UI. | Yes | Yes |
Sport | The sport associated with this asset:
| Yes | Yes |
Year start | The year the team was formed. | Yes | Yes |
Year end | The year the team ends. | Yes | Yes |
Classification | The classification rating for this asset, e.g., PG, 12, 18. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Keywords | Relevant tags to help categorize assets, while aiding search and categorization. | No | No |
A set of rules to display and monetize assets. | Yes | Yes |
Persona (PA)
This asset type can be used for both Sports and Entertainment purposes. Some fields, e.g., Sports, aren't relevant to Entertainment customers.
Field | Description | Visible in Apps? | Exposed by AXIS API? |
|---|---|---|---|
Title (*) | The name of the asset (1024 character limit). | Yes | Yes |
External ID (*) | A unique asset identifier, useful when searching the asset catalog. | Yes | Yes |
Country | The country the event represents. | Yes | Yes |
Contextual title | Mostly used for SEO optimization or any custom work necessary to extend the existing asset title. | Yes | Yes |
Gender | The gender of athletes in the team. | Yes | Yes |
Tagline | A short, catchy subtitle/phrase associated with the asset with a 85 character limit. | Yes | Yes |
A highlighted badge for the asset, e.g., Live, Final, Upcoming, Game of the Week, with a 20 character limit.
Badges do not appear on editorial images. | Yes | Yes | |
Short description | A brief synopsis of the asset with a 256 character limit. Used in hover states in the UI. | Yes | Yes |
Description | A full description of the asset. Used in Heroes and hover states in the UI. | Yes | Yes |
Sport | The sport associated with this asset:
| Yes | Yes |
Year start | The year the team was formed. | Yes | Yes |
Year end | The year the team ends. | Yes | Yes |
Classification | The classification rating for this asset, e.g., PG, 12, 18. If configured, this displays on the Age rating and content advisory overlay. | Yes | Yes |
Keywords | Relevant tags to help categorize assets, while aiding search and categorization. | No | No |
A set of rules to display and monetize assets. | Yes | Yes |
Custom (CS)
Field | Description | Visible in Apps? | Exposed by AXIS API? |
|---|---|---|---|
Title (*) | The name of the asset (1024 character limit). | Yes | Yes |
External ID (*) | A unique asset identifier, useful when searching the asset catalog. | Yes | Yes |
Sequence number | The number in the sequence this asset represents. Can be used to determine how similar custom assets are ordered. | Yes | Yes |
Contextual title | Mostly used for SEO optimization or any custom work necessary to extend the existing asset title. | Yes | Yes |
Role | The role of the individuals. | Yes | Yes |
Gender | The gender of individuals. | Yes | Yes |
Tagline | A short, catchy subtitle/phrase associated with the asset with a 85 character limit. | Yes | Yes |
A highlighted badge for the asset, e.g., Live, Final, Upcoming, Game of the Week, with a 20 character limit.
Badges do not appear on editorial images. | Yes | Yes | |
Short description | A brief synopsis of the asset with a 256 character limit. Used in hover states in the UI. | Yes | Yes |
Description | A full description of the asset. Used in Heroes and hover states in the UI. | Yes | Yes |
Genre | The genre(s) associated with this asset. | Yes | Yes |
Sport | The sport associated with this asset:
| Yes | Yes |
Broadcast date | The date and time the asset is set to broadcast. | Yes | Yes |
Keywords | Relevant tags to help categorize assets, while aiding search and categorization. | No | No |
A set of rules to display and monetize assets. | Yes | Yes |
Links
This asset type can be used for both Sports and Entertainment purposes.
Field | Description | Visible in Apps? | Exposed by AXIS API? |
|---|---|---|---|
Title (*) | The name of the asset (1024 character limit). | Yes | Yes |
Destination (*) | Where the link redirects to:
| Yes | Yes |